In ‘Shark Tank’ season 13 episode 12, Brian Yennie and Earl Cole was hoping the Sharks would hop on board with a life-changing funding after presenting The Smart Tire Company. A tire corporate this is out to struggle poisonous plastic waste whilst making flat-free tires appeared fairly attention-grabbing. Thus, we made up our minds to leap in and hint out the corporate’s expansion!
Headed via CEO Earl Cole and CTO Brian Yennie, The Smart Tire Company was once born out of a need to scale back plastic waste. Earl finished his doctorate from the University of Southern California sooner than happening to paintings for top-rated corporations like The Walt Disney Company, Muse Communications, and Brave Spark. Moreover, right through his illustrious profession, Earl co-founded Particle 5 Interactive, Smush Mobile Technologies in addition to Fanstreme. Additionally, he has held quite a lot of consulting and advisory positions.
On the opposite hand, Brian pursued levels in arithmetic and laptop science sooner than operating in different corporations. In2016, he co-founded Fanstreme with Earl, and it was once that comradeship that reputedly made the life of The Smart Tire Company conceivable. Both Earl and Brian knew that discarded and unusable tires are non-biodegradable and accounted for roughly 30% of the sector’s plastic waste. Additionally, generating such poisonous waste is costly as corporations pay billions for protected disposal.
Thus, with a decision to make tires reusable and cut back plastic waste, Earl and Brian brainstormed a product impressed via the lunar rover tires, which Goodyear advanced in collaboration with NASA’s Glenn Research Center. The Smart Tire Company’s tires are constructed from nitinol, an alloy product of nickel and titanium. Although having a rubber-like texture, nitinol is very sturdy, making it puncture-resistant in addition to wear-resistant. Thus, the corporate prides itself on generating flat-free tires that last more and cut back plastic waste via a vital margin.
Being in a pre-revenue place, The Smart Tire Company kicked issues off via campaigning on WeFunder, the place they raised an enormous $1,558,762. Although the discharge date for automotive tires is slightly a long way off, the corporate is lately specializing in freeing the METL cycle tires in 2022. These tires are extremely sturdy and feature been covered with a poly-rubber subject matter making them bendable and stretchable.
Unfortunately, the product isn’t but to be had out there, despite the fact that Earl and Brian deal with a waitlist and are actively on the lookout for extra traders. But allowing for the velocity of study and building at The Smart Tire Company, it sort of feels like the chums and dealing companions may not have to attend lengthy for a style of hard-earned good fortune.